Ambrosia chocolate is a made-up company I created for the sole purpose of this project. By choosing a non-existent company I was able to create an entirely new logo. The concept originally behind the packaging was chocolate you want to give to your loved ones. I laser cut logos to create confetti which is trapped inside a window on the chocolate bar packaging. This creates a desire for consumers to immediately want to pick up the package. I also designed a gift box out of a book for the ultimate luxury with a special edition dark chocolate bar.